Overview of Keyword Ranking Factors in SEO

In the field of SEO, everyone knows the saying "Backlink is King, Content is Queen", however, the reality shows that there are many other factors that also affect keyword rankings. Google doesn't make its entire algorithm public, making it difficult to accurately determine ranking factors.

Here are the most important factors that affect SEO in my personal opinion:

• Backlinks: Links from other websites to your page.
• Content: The content on your website.
• Domain Power/Domain Trust: The strength and credibility of the domain name.
• Traffic/User Experience: The amount of traffic and user experience on the website.
• Mobile-friendly: Good visibility and interaction on mobile devices.
• Elements from Social: Engagement and sharing on social media.
• Page Loading Speed: The speed at which the website loads.

Phần 1: Domain Power/Domain Trust

Domain Power/Domain Trust is the strength and credibility of the original domain name, which is gradually accumulated over time through the SEO process and other factors. Factors that affect Domain Power/Domain Trust include:

• Strong branding: Build a strong brand, not just based on keywords.
• Quality backlinks: There are many backlinks from reputable and relevant websites.
• Traffic: High and stable traffic.
• Time on site: The average amount of time a user spends on a website.
• Unique and useful content: Quality content that meets the needs of users.
• User Engagement: The number of users returning, sharing, and engaging with content.
• Social media presence: Popularity and engagement on social media platforms.

When your website has high Domain Power/Domain Trust, SEO becomes easier, keywords are easier to come to the top, and the site is less affected by Google's algorithms.

Part 2: Other Factors

• Backlinks: Still the most important factor in SEO, but it is important to focus on the quality and relevance of backlinks.
• Content: Quality, unique content that provides useful information and meets the search needs of users.
• User Experience: Optimize page loading speed, design a user-friendly interface, ease of use, and provide the best user experience.
• Mobile-Friendly: Make sure your website looks good and is easy to use on mobile devices.
• Elements from Social: Increase interaction and sharing on social networks to increase credibility and brand recognition.

Conclude:

SEO is a complex and constantly changing process. Understanding and optimizing keyword ranking factors will help you achieve higher rankings on search results and attract more traffic to your website.